“What makes customers buy (and how do I make them buy my products or services)?” I think this might be the #1 question that every business owner has. Having a business is great. Being creative and innovative in your business is wonderful. Adding new products or services is fantastic. But unless people buy from you,
When you know who your most profitable customers are, you can focus on making sure that they are happy. This will lead to higher profits.
In business, you cannot realise your dreams unless you have funding. This requires you to know ways to increase sales fast. While there are many places where businesses can get funding, generating money within your business is a key source of funding for business growth. Money that you generate within your business reduces your dependence
Businesses in the developed countries of this world are looking more and more at developing countries as an interesting market for them to expand their operations. Africa is the #1 continent on their minds. Why? Mainly for the following reasons. 1. A growing population Because Africa’s population could grow to 1.5 billion in 2025 and
How can farmers increase their profit? Every business owner wants higher sales. It doesn’t matter what country you live in or what size your business has. When you start a business, you want to see more and more sales come in as time goes by. And you want those higher sales to result in higher
A business owner from an African country reached out to me some months ago with this question. He runs a successful business with profit margins of about 20%, but his growth is lagging and his competitors are starting to gain ground. He told me that he wants to double his profit in 6 months.
Over the past few weeks, there has been a strong increase in the number of business owners who want to talk to me about their business operations, growth and profitability. Since that is the main reason why I started this blog, I have decided to clear additional space in my schedule to address your issues.
The reason why your customers are abandoning your business may not be what you think. Research shows that over 70% of customers who abandon your business do so because they have problems with your customer service. In theory, this means that it would be possible for you to retain 70% of your customers if you
How to increase profit without increasing price. This is something that every business owner is interested in, right? I think every business owner wants higher profits. Higher profits – and higher sales – mean that more money is coming into the business. This money can then be used to grow the business. A small business
One of the things many of you ask me during our meetings is how to build financial reserves in your small business. Well, first of all, your business should be making profit. You cannot build reserves if your business is not profitable. If your business is not profitable, you need to address that problem first.
These strategies are used by some of the biggest and best companies in the world. Small African businesses can also use them to increase their sales. Start by setting SMART goals for your sales Your goal should not just be something like, “I want to increase my sales”. Why? Because unless you also have an
Today, let’s talk about the most important part of any business: sales. I say the most important part because a business that does not have sales is out of business. When you increase your sales, you will make more profit. What business owner does not want that? Particularly if you can increase your sales without
